Segmenting the market according to the variables that the company considers appropriate is an essential step to able to know our clientele and, consequently, develop a successful marketing strategy. However, segmenting the market correctly is not that easy. And there are some basic guidelines that we have to follow if we want to do it …
Email marketing or e-mailing is a direct marketing tool, that is, one that is addressed individually to each recipient. It is characterized by the use of email to make personalized offers with the advantage that it does not involve a high budget. In addition, it allows for measuring the results obtained from the marketing action …
The promotion of a business is a key part of customer communication. If the potential public is unaware of the offer of products and services available in the catalog, this fact affects sales. Marketing initiatives must offer solutions suited to the needs of the company today. Some ideas are conditioned by the budget, for example, …
The evolution of the different types of digital marketing over the last decades has been accelerated by the irruption of technology, of digital. Our idea of a company, of management, of relations with our public, internal and external, changes as the environment of action that surrounds us evolves. The speed in which everything happens changes …
Many people carry out certainly not realize the value and also important that T-Shirt printing delivers. In fact, t-shirt publishing is actually well-known as well as beneficial for numerous main reasons. Whether you go to a specialist publishing business or perform your personal customized shirt publishing, the value from t-shirt publishing remains the very same. …
Christmas is a time of the year where people share their values and enjoy the family, however, it is also a period of heavy consumption, so if you want to increase your sales in this Christmas campaign read the tricks we offer, they are simple and easy to apply, do not miss the opportunity, time …
Who does not have Facebook today? Look around and look for that “weirdo” who still does not use this social network (it will cost you to find it). With this huge volume of users, there is also an immense volume of potential customers. Many businesses are already taking advantage of the platform to grow, get …
Today anyone can set up an online store: for less than $ 350 a year, a lot of time and much desire, you can have an online store.
As we have been teaching the trends of Marketing in Social Media 2017, companies around the world increasingly attach importance to social media campaigns. And this is not in vain: during the last few years, this modality has become the most effective and interactive way to reach the audience. But to connect with the public …
Social networks continue to develop rapidly, thus offering every year more and more new products and creating new trends that open up new possibilities for brands and advertisers to communicate with their consumers. Some of them take root, some do not. What will be popular in 2017 in social media?